Erik Newson
Senior Vice President of Programming - North America
Erik has over 30 years of experience across artist management, global touring, talent buying, and event production. He has led worldwide tours for major artists across genres and built longstanding relationships with top promoters, venues, and agencies including WME, CAA, UTA, Wasserman, and ROAM.
He is widely recognized for his early role in helping bring EDM from underground culture to the global mainstream through festival and touring strategy.
Erik currently serves as Senior Vice President of Programming at ATG Live, where he oversees programming strategy, market expansion, and key partnerships across the company’s U.S. venue portfolio.